Corporate Information

BIMM, The British and Irish Modern Music Institute, has colleges in eight cities where music matters most – London, Berlin, Dublin, Brighton, Manchester, Bristol, Birmingham and Hamburg – and is proud to be the largest and leading provider of contemporary music education in Europe.

Our eight BIMM colleges have over 50 years’ experience between them in helping students launch successful careers in the music industry.

We offer a broad range of Higher and Further Education music courses – including BA Honours Degrees, nationally accredited Diplomas and Postgraduate Teaching Certificates. Our professional highly vocational and real-world courses include studies in guitar, bass, drums, vocals, songwriting, music production, music business, music journalism and event management.

The Management Team

Adam Carswell
– Chief Executive Officer & Head of Institution

Adam joined BIMM in January 2011, having previously worked in the Further Education sector since 2008 as Finance Director of an Apprenticeships training provider.

Prior to moving into the education sector, Adam has acted in a number of senior finance and general management roles with organisations including Travelex Currency Services (Finance Director), DX Services (Divisional Managing Director) and Hays plc (Group Corporate Development Manager & Financial Controller). Adam is a Chartered Accountant and qualified with PwC. He also has an Economics degree from the University of Bath.

Read more and connect with Adam on LinkedIn

David Jones-Owen
– Chief Operating Officer, UK Colleges

David has previously worked with KPMG, having gained a degree in Business Administration from Cardiff University, and qualifying as a Chartered Accountant with a City accountancy firm.

Having moved into industry, he has worked with a number of private equity-backed businesses. David’s most recent roles include senior finance positions at Espresso Education – a provider of digital content for schools across the UK – and IPS Specials, a pharmaceutical manufacturing company.

Julia Ruzicka
– UK Recruitment & Admissions Director

As well as being our UK Recruitment & Admissions Director, Julia is also a passionate and dedicated musician and has vast experience in the music industry. Prior to this role at BIMM, she joined as BIMM Head of Admissions in 2006 and then went on to be the College Principal of our London college from 2014.

Julia has worked in the music industry across a variety of roles and has been professionally active as a bassist for the last 18 years. She’s worked at record labels (such as Island Records, Universal and Warner Music Group), in live bookings, radio presenting, tour management, media production (BBC) and she’s also set up her own indie record label, Prescriptions.

Bernard Yeboah
– Group Director of Finance

With over ten years of experience in the finance sector, Bernard is our Group Director of Finance. In his current role, Bernard ensures that a strong financial, strategic and commercial focus is maintained across the group.

He first joined BIMM in 2016 as our Group Financial Controller prior to being promoted.

Before joining us, he spent several years in senior finance roles within the healthcare PR and media sectors. Prior to that, Bernard spent time in group finance roles at Barclays Bank and Nuffield Health after training to become a Chartered Accountant at Baker Tilly.

He previously competed as a junior international athlete, winning a silver medal at the Commonwealth Youth Games.

Read more and connect with Bernard on LinkedIn

Dara Kilkenny
– Executive Principal 

Dara joined BIMM in 2009 and played a major role in establishing the college in Dublin and the relationship with Technological University Dublin.

She has excellent music industry contacts and network, particularly in Ireland. Prior to BIMM, Dara spent eight years in the fashion industry before moving into entertainment, events and music from 2003, establishing a record label with a distribution deal through Universal Music Ireland. During this period, Dara also produced two Irish theatre shows which toured in Europe and acted as manager for diverse artists from both the pop and classical worlds.  

Read more and connect with Dara on LinkedIn

Vaseema Hamilton
– Executive Principal 

Vaseema has over 30 years’ experience in vocational creative, visual and performing arts education and has been with BIMM since 2005 – starting initially as Principal for BIMM Brighton.

Having played a key role on the management team – and in the development and launch of all BIMM colleges in the UK and Germany – Vaseema now heads up the BIMM Group’s ongoing business development in the exciting new sector of Performing Arts and our further development in Europe, where she looks after BIMM Berlin and BIMM Hamburg.

Vaseema remains dedicated to ensuring that all BIMM Group students have the best possible opportunities to progress into successful careers in the creative arts industries, to work in an environment where what they study is relevant to current practice and that they are directly connected to professionals in the specialist industry fields they aspire to join.

Felice Ayling
– Group Head of Brand and Communications

Felice joined BIMM in 2018 and heads up our brand and marketing department for the BIMM Group.

Prior to joining BIMM, Felice has worked in brand and marketing roles across a range of sectors including both public and private sector organisations. She has held senior roles within agencies, providing strategic marketing direction to a range of commercial businesses in education, healthcare, retail and finance.

Read more and connect with Felice on LinkedIn

David O’Connor
– Employability & Product Development Director

David joined BIMM in 2012 as Group Marketing Director, responsible for international development, marketing, branding and PR across the group. Today, he is our Employability & Product Development Director.

He is a strategy, marketing & business improvement specialist with over 20 years’ senior experience with organisations in Business Services, IT & Education in Europe, Asia and North America. He is a Net Promoter System (NPS) practitioner and has a degree in Social Policy from the University of Wales and an MBA.

Read more and connect with David on LinkedIn

Andrew Bates
– Academic Director & Provost

Andrew joined BIMM Institute London (incorporating Tech Music School) in June 2010 as Principal. Previously, Andrew held the position of Deputy Principal and Director of Studies at Leeds College of Music where he was responsible for the introduction of popular music and music production to the conservatoire, and where he was made Professor of Music in 2008 in recognition of his contribution to music education within the conservatoire sector.  

Andrew oversaw the review and expansion of BIMM Institute London’s academic portfolio, including the introduction of music production, and the relocation of the college from Acton to Fulham in 2013.

In July 2014, Andrew took up the newly created role of Director of Academic Development & Quality Assurance, responsible for these functions in the UK, Ireland and overseas. In September 2016, he became Academic Director and Provost, responsible for learning and teaching, quality assurance and enhancement, research and enterprise and academic development across the BIMM Group. Andrew is Chair of the BIMM Institute Academic Board, the institution’s senior academic committee.

Andrew trained as a composer with John Pickard and Jeffrey Lewis at University of Wales, Bangor and holds an MMus in Composition and Twentieth Century Studies.  He has extensive experience in Higher Education music curriculum development and has worked for the Open University on institutional accreditation and validation panels and for the Quality Assurance Agency as a reviewer. Andrew has given a number of conference papers on music curriculum development and approaches to learning and teaching, and was a founding member of the Editorial Board of the Journal of Music, Technology and Education published by Intellect.  He was a member of the Quality Assurance Agency panel that reviewed and produced the revised Subject Benchmark Statement for Music in 2016.

Read more and connect with Andrew on LinkedIn

Alistair Cox
– Chairman

Alistair joined BIMM as Chairman in December 2016. A Chartered Engineer with an MBA from Stanford University, Alistair’s early career was in various field engineering, management and research science roles with British Aerospace and then Schlumberger.

Following his MBA, Alistair worked for McKinsey & Company before joining Blue Circle Industries, where he was the Group Strategy Director and then the Regional Director for Asia. Prior to joining Hays, Alistair was Chief Executive of Xansa plc. Until November 2015, Alistair was a non-executive director of 3i Group plc.

Professor Mark Hunt BA (HONS), MA, FRSA
– Non-executive director

With over 30 years’ experience in leadership and management positions in Higher Education, Mark joined BIMM as Non-Executive Director in December 2016. He currently works as an Independent Higher Education Consultant working with a range of Higher Education providers across the UK and abroad.

Previously, Mark was the Deputy Vice-Chancellor of the University for the Creative Arts for 15 years.

As well as being a Non-Executive Director of BIMM, Mark is also Chair of the Strood Academy based in Medway – a Trustee of the Anglo-Portuguese School of London and special adviser to Laine Theatre Arts based in Epsom.

Read more and connect with Mark on Linkedin

Tony Wadsworth CBE
– Non-executive director

Prior to being a non-executive board director of BIMM, Tony Wadsworth CBE was Chairman and CEO of EMI Music UK and Ireland.

Part of his 26-year EMI career included becoming Managing Director of the Parlophone label, which he re-launched in the 1990s.

The label achieved sustained hits with artists such as Blur, Radiohead, Tina Turner and Queen. His subsequent move to running all of EMI’s UK labels saw global success with artists like Coldplay, Kylie Minogue, the Rolling Stones, the Beatles and more.

As well as being awarded prestigious music awards (such as the Music Week Strat award in 2008 for outstanding contribution to the UK music industry), Tony was awarded a CBE in 2011 for his services to the UK music industry.

Business Links:


Gender Pay Gap Report:

Under UK legislation introduced in 2017, employers with more than 250 staff must publish their gender pay gap on an annual basis.

BIMM Institute has published its latest gender pay gap report which can be found here.

Educational Partners:


Full list of our partners can be found here