Birmingham is now considered to be one of the most exciting places in Europe to discover new music. The city has really come alive over the last ten years, partly due to the redevelopment of Digbeth – recently named ‘The Shoreditch of Birmingham’ by NME magazine – with its creative vibe, hip warehouses, cool backstreets and laid-back café culture. There’s plenty of music thanks to venues like the Custard Factory, and O2 Institute Birmingham, clubs such as Boxxed and Spotlight, and festivals including MADE Birmingham.