BA (Hons) Event Management

Overview

Develop your passion for events of any kind with BA (Hons) Event Management. The course will teach you all you need for a successful career in the live music and creative industries. You’ll connect with the best people in the business to turn your career ambition into a reality.

You’ll graduate with a comprehensive set of creative business and management skills for a diverse range of potential career routes. These include event promotion and production, tour management, booking agencies, event sustainability, wedding and party planning, sporting events, theatrical production, digital marketing, social media management and many more.

Your day-to-day learning will be practical, relevant and cutting-edge, delivered by experienced and well-connected lecturers in small seminar-based classrooms.

You’ll have access to the most exciting artists, festivals and venues in the business today. There will be countless opportunities to put the skills you learn throughout the course into practice. Plus, you’ll have the chance to flex your entrepreneurial spirit by running events, festivals, club nights and more.

Our thriving BIMM community will see you mix with gifted performers, writers, alumni and music industry professionals. You’ll have the opportunity to get ‘hands-on’ industry knowledge under your belt through placements and internships with a wide range of music-focused employers. Alternatively, we’ll support you in your own entrepreneurial ventures.

So, what are you waiting for? Start your career in Event Management today.

Validated by:

Fees information

Student Loan Finance Available

Modules

Year 1

All students take the following core modules in their first year of study. Module names and structure may be subject to change.

  • The Creative Industries & You 1: Finding Your Path

    The first Creative Industries & You module sets you on the right path towards pursuing your dream career in the creative industries. Whether you are focused on a particular career goal or considering multiple career options, you will broaden your knowledge of the opportunities available to you as a creative professional in your specific field. In course groups, you will research career routes and examine the career journeys of inspirational creative professionals to determine key skills for success. In mixed classes, you’ll participate in activities to help you navigate life in higher education and the creative community, expanding your social networks. You will reflect on your progress, explore what motivates you, identify personal strengths and potential roadblocks, and support each other to develop realistic action plans to help you along your chosen path. Supported by your Personal Adviser, you will create a Personal and Professional Development Portfolio, which you will adapt and develop throughout your studies at BIMM. This first iteration has been designed in bitesize chunks to help you develop independent learning skills, receive ongoing feedback and experience a range of different assessment methods. This module also gives you the freedom to extend your learning by providing access to the Industry Skills Booster online courses, developed exclusively with industry employers, which you can select in accordance with career goals and identified areas for development.

  • Context & Culture of the Creative Industries

    Following on from your exploration of the creative community and career opportunities available to you in Creative Industries & You 1, this module will help you to develop a deeper intellectual understanding of the creative arts and industry structures. You will be challenged to investigate some key contemporary cultural issues relating to your professional field, developing a contextual understanding through research, questioning and debate. This awareness will help you to make informed creative and business decisions in the future and articulate them sensitively, acknowledging the different perspectives and experiences of others. You will explore pivotal cultural moments that have shaped the creative industries, exploring the factors that make something ‘popular’, and how key cultural issues affect both art and business. Reading, research and critical thinking skills will be developed to help you examine developments in the industry and the creative arts, communicating your arguments in a variety of formats. You will have an opportunity to meet with your Personal Adviser in a 1:1 tutorial to help you identify your strengths and areas for development, updating your PPDP and selecting relevant online Academic Skills Booster courses to support on your path to academic success.

  • Event Concept & Design

    From Glastonbury to church fairs, all events have concepts. This is the initial idea, the spark of imagination, the spectacle that you envisage. This module will allow you to explore the tools required to transform this imagined event into actualisation. You will be encouraged to be creative and analytical in your thinking. Event concepts will give you the opportunity to think as creatively as possible as budget will not be the focus, it is all about you, and your ideas. Event Concept and Design will allow you to discover what excites you and what events you might create.

  • Events and Society

    This module sets the foundation of the wider event management industry and examines the framework of events management. From weddings, festivals, sports, corporate and carnival events, you will focus on the diversity and global scope of the industry. You will also gain an in-depth understanding of the history, process, planning and evaluation of this fast-moving industry. Basic site design and the provisions required to build an event will be covered so that you are aware of the framework of event management as an academic discipline. You will also examine areas of culture and the importance of social interactions at events around the world.

  • Live Music 1: Booking & Promotion

    Live Music 1: Booking & Promotion brings you closer to the mechanics of setting up shows and tours. Covering the skills and tools you will need to professionally run a concert and plan a tour. This will include booking and promotion, stage management, artist liaison, budgeting, ticketing, negotiation, the work of Agent, Promoter and Tour Manager will also be defined and analysed to provide a thorough understanding of live music industry roles.

  • Event Safety

    Safety underpins all successful events; no matter their scale or format. Many well-documented cases of audience injuries or deaths at events could have been avoided with more thorough planning. In this module, you will explore the key health & safety tools and strategies you will need in the events and business world. You will look at famous cases of when it went wrong, why it went wrong, and how to avoid similar incidents happening at your events. Through considering the hierarchy of safety management and the associated roles and responsibilities, you will explore a range of relevant legislation and guidance to be applied across a variety of event types. You will evaluate event risks and develop expertise and experience in proposing solutions to health & safety concerns through proper planning, strategy and management.

  • Live Music 2: Events and Tours

    Live Music 2: Events and Tours focuses directly on event delivery and practical tour management skills. Events: You will organise promote and manage a show as part of a small team, booking artists and being responsible for the design and delivery of the event. Tours: You will complete your tour advance -- including day sheets, budgets, rep reports with the assistance of dedicated tour management software to set up your shows.

  • Marketing & PR

    What do you think creates that magic that propels you to buy a product? The reason you even know about a brand and have become entwined in its story? It’s a tool behind every business and every brand and without it, they wouldn’t exist. It’s the wonder that is Marketing. Whether discussing a brand, musician, product or event, it is without a doubt that marketing and PR will have been involved in their journey. Whether you have seen an advert on Instagram, streamed a song on Spotify, bought a product online or attended an event, it is because it has been marketed to you. Marketing is a sales tool, but it is also something that needs to be creative, unique, exciting and visible. Everything and everyone is marketable, it’s just understanding how and ultimately, how to do this well. In this module, you will look into brand identity, messaging and communication, study marketing theory and PR practice and develop concepts, strategies and pitches. You will examine brand case studies, looking at examples of marketing campaigns with a focus on the positives and negatives. The module will allow you to manage the marketing for your own music/event brand, looking into how marketing and PR are used in the contemporary music and events industry, and create ‘a big idea’ and marketing plan around this. The invaluable tools you will learn will be adaptable to whichever path you take for your chosen future career.

Year 2

All students take the following core modules in their second year of study, plus three optional modules. Module names and structure may be subject to change.

  • The Creative Industries & You 2: Creative Collaboration

    The creative arts have the power to bring people together, unite communities, support mental wellbeing, raise awareness of social issues and above all, bring joy to many people around the world. In Creative Industries & You 2, you will discover how you can turn your passion and talent into a collaborative project with a positive impact on society. Employing research and networking skills, you will develop a greater understanding of a charity, cause or campaign. In teams of students from all courses, you‘ll select a cause and identify a way to support its key objectives, either by raising awareness, raising funds or contributing as volunteers. You will be introduced to your college's partner charities but you are also able to find your own, or work independently of an existing organisation. Through this collaborative project, you’ll develop essential interpersonal and communication skills, experimenting with various digital tools for enterprise. You’ll reflect on your own values, applying theories of human psychology to explore how to get the best out of yourself and each other. Building on your industry research skills, you will assess your target audience and define clear SMART targets for your project that will enable you to execute an element of the strategy and evaluate its success. In teams, you will spend time working on your project both in class and in your own time, developing effective collaborative working methods. You’ll record your project activity in your Personal and Professional Development Plan, reflecting on how you have developed and changed over the course of your first year and a half at BIMM. Working with your Personal Adviser you will identify objectives, opportunities and actions that will help you stay on the path to success for the second half of your journey towards becoming a Creative Industries Professional.

  • Creativity, Identity & Agency

    This module continues the exploratory work you began in Context & Culture of the Creative Industries. You will directly apply ideas to your own discipline and development, selecting an area of investigation relevant to your own practice, and communicating your argument via your medium of choice. The concepts you encounter will actively critique claims to authenticity and originality; themes you will encounter frequently throughout your career as a Creative Professional. You will debate artistic production, the motivations for it, and the problems of creative autonomy. You will investigate relevant contemporary cultural issues and theories relating to society, race, gender, technology, and the environment to develop your contextual understanding of how these relate to your own creative practice, professional values, and sense of personal agency. You will be encouraged to meet with your Personal Adviser in a 1:1 tutorial to help you reflect on the strengths and areas for development identified in your PPDP in the first year, tracking your academic progress and setting new actions that will support you to achieve your best work. The research methods and study habits you develop throughout this module will prepare you for next year’s Final Project, in which you will self-direct a significant piece of academic, creative and/or professional practice.

  • Event Enterprise

    Sound Financial Management being critical to the success of any event, this module explores the techniques and tools used in the planning and delivery of events. Not-for-profit versus profit. Sponsorship versus Crowdfunding. Grant Funding versus Philanthropy. The module will follow two strands: 1. Accounting techniques such as balance sheet, budgeting, break-even projection, cash flow and projections 2. Funding sources such as Sponsorship, Grant Funding, Crowdfunding and Philanthropy The module is designed to be supportive of future modules where funding for an event will be critical to success.

  • Festival Management

    Students will gain a comprehensive insight into the inner workings of the outdoor events industry with a detailed and definitive overview of on-site operations, as well as the pre-event logistics planning required to ensure operational success. The first part examines the tools and techniques underpinning operations planning, including a site production schedule, management and command structures and a detailed site plan, taking into consideration the relevant regulations supporting safe event design. The second part explores on-site operations and considers what happens when functions are disrupted by unplanned events. You will study how to identify and tackle potential hazards, as well as leadership and decision-making, thereby learning the importance of establishing and observing correct procedures, and how to deploy the right resources.

  • Social Media and Digital Marketing

    In this developing digital world, businesses of all types and sizes around the world continue to prioritise social media and online promotion at the heart of their marketing strategy. Digital literacy is increasingly seen as a must-have skill by potential employers. This module will give you the key practical skills in a variety of social media and digital communication platforms. From Facebook to Instagram, from Social Influencers to Search Engine Optimisation, you will explore how to maximise the effectiveness of these digital strategies, using data analytics to enhance and evolve creative content-driven campaigns. Contemporary issues and trends in the digital world will underpin the module, as well as discussions on ethical concerns.

  • Optional Community, Cultural & Sports Events

    This module aims to focus on three specific, interlinked aspects of the events industry. Community and cultural theory will be examined from a micro and macro perspective. Ranging from fetes to mega-events, the topics will cover strategies for societal engagement and political support. Specific events such as Notting Hill Carnival and Pride with highlight the significance from a socio-cultural and economic perspective. The assessment can, if you wish, be a charity event of your choice that runs in parallel with the assessment in the Year 2 Semester 1 curriculum spine module Creative Industries & You 2. This which allows you to use one event as the basis for two different assignments (synoptic assessment).

  • Optional Live Sound

    The live music industry is thriving, and with this comes a wide range of opportunities. Artist/bands and venues always need great sound engineers. This module will cover a number of important theoretical ideas that are necessary to get the job done well. The main focus though is the practical work and listening skills required to enable you to be as ‘gig ready’ as possible.

  • Optional Crowd Psychology and Management

    Knowing your audience is an important part of running any event. Considering their needs and expectations can help not only ensure their enjoyment, but also their safety. Acknowledging different types of audiences, their reasons for attending, and how they may act at an event, allows us to directly target events and adapt management protocols, to enable streamlined management plans and event design. During this module, you will reflect upon the importance of crowd behaviour in event planning by analysing appropriate crowd psychology theories through the creation of audience profiles. Considering what motivates a crowd to engage with an event, enables a broader profile to be created helping event planners provide adequate planning and management ensuring the safety of the crowd. Numerous elements of crowd psychology, logistics and dynamics shall be discussed to provide you with an overview of how effective audience profiling impacts the event management process.

  • Optional Socioeconomics: Event Impact & Legacy

    This module examines how events have contributed to and even triggered huge social movements and societal change. We look at even history from early festivals to contemporary mega-events, religious festivals to the political contribution to the development of the UK festival industry. The module will include research opportunities/visits to historic venue(s).

  • Optional Touring and Live Events

    This module focuses on how to plan a tour or series of events at a grassroots level. You will gain valuable knowledge in dealing with contracts, managing staff and equipment, booking venues, and understanding technical production and show design. The module will give you the skills required to effectively manage budgets and finances as well as your teams well being whilst on the road. You will learn to produce live events in a number of creative disciplines including music, comedy, film, E-sports and the performing arts. You will also gain insight into the specific needs of these disciplines including audio, lighting, transport, set, special effects, venue choice and ticketing. You will look at liaising with promoters and agents effectively and the processes involved in pre-planning, execution, and post evaluation of events from the perspective of a number of different parties, including the performer, event manager, and the audience. The module will focus on taking a creative discipline into the live event sphere and give you the tools needed to effectively produce events and tours in a diverse range of different ways.

  • Optional Creative Video Production

    This module will provide you with the necessary skills and information for creating your own digital promotional assets for your content. With the rise of platforms such as youtube, Instagram and Vimeo creatives are now having to embrace digital content creation to keep up with audience consumption needs. Throughout this module, you will develop an understanding of digital video technology, video editing, camera work, sound to visual post-production work, storyboarding and their vocational relevance to ensure the creation of informative and engaging content for your audience. You will be introduced to audience engagement theories such as Netnography to understand how best to appeal to your desired audience via your chosen video distribution method.

  • Optional Working in the Creative Industries

    Work-Based Learning handbooks are available on Moodle for both students and employers, these contain your learning agreements and important information relating to health and safety, insurance and BIMM contacts for use during a placement. There are two elements to the assessment of this module intended to observe and critically reflect on your experience; a learning diary and a project evaluation which both form your Work-Based Learning Report. You need to complete a minimum of 30 hours WBL to satisfy the requirements of your Working in the Creative Industries module. The 30 hours can be worked as one block (e.g. a two or three-week placement) or as flexi-time (e.g. one day a week for several months). During this time, you may be visited onsite by a member of the Careers & Industry team, where appropriate.

  • Optional Practical Learning and Teaching in the Creative Arts 1

    Teaching and learning skills are essential elements for practitioners in the creative arts, both in terms of supporting lifelong development through self-teaching and self-assessment, and in terms of generating income and deriving satisfaction from teaching others. The foundations of effective teaching are the abilities to empathise, conceive, plan, communicate, adapt, assess, and provide feedback in an inspiring, motivational and safe environment that stimulates learning. Combining theory and practice throughout, this module is focussed on teaching, self-teaching and learning of learner-relevant content in one to one contexts, such as individual tutorials, instrumental lessons or individual practice sessions.

  • Optional Youth, Music and Social Change

    Popular culture and rebellious youth have been intertwined in the public consciousness since Marlon Brando’s tearaway biker gang-leader, Johnny, in the 1953 movie The Wild One, replied to the question “What are you rebelling against?”, with a coolly dismissive, “What’ve you got?” Subsequently harnessing that impudent spirit to music has frequently sent tsunamis of moral panic coursing through Western society and beyond. From rock’n’roll- worshipping Teddy boys to protesting folk singers and free-loving, psychedelia-exploring hippies, sexually ambiguous glam-rockers and seditious punk-rockers, empowered hip-hoppers and grime activists, these ‘folk devils’ have made seismic waves in culture, often leaving a remodelled society in their wake. How and why did this happen? Is it happening still? This module asks you to address these issues of social transformation, subculture, youth ‘tribalism’ and transgressive communities, and consider the ways in which popular culture in general – and music in particular – can deliver social and political change. It also encourages you to consider how these transformations are absorbed, re-appropriated and marketed by the culture industries, and asks the implicit question, is popular music still capable of causing moral panic today?

  • Optional The Business and Culture of Hip Hop

    An Insight into the growth and development of Hip Hop, over the course of the module we will break down the genres and its contributions to the industry. Additionally, we will also analyse the relationship between the government and the genres and how this has influenced pop culture, sampling, listenership and representation and how social media has become a driving force in developing the various income streams associated within the genre. This is essential for the modern music student as the genre lines become increasingly blurred. Hip Hop culture is now Pop culture and this module will offer an insight into how to achieve success within the modern music industry.

  • Optional The Business and Culture of Electronic Music

    You will gain a thorough insight into the growth and development of dance music, rave culture and electronica in its many guises. Over the course of the module, study will break down the cornerstone genres and sub-genres within electronica and their overall contribution to the production techniques associated with contemporary popular music. Additionally, you will analyse the historic & current relationship between the music and socio-economic environment in the U.S. & UK. This will be underpinned by factors that have influenced the movement from inception and the subsequent rise of rave culture during the second summer of love and beyond. The historic & present-day DIY business culture of dance music will serve to be a focal point of study, aligned with advances in technology & how developments have influenced the sound of dance music and what the general public categorise as EDM today. Listenership, representation and how social media has become a driving force in developing the various income streams will also underpin the nucleus of study.

Year 3

All students take the following core modules in their third (and final) year of study, plus four optional modules. Module names and structure may be subject to change.

  • Final Project

    In this module, you will undertake a significant project of your own choosing. It’s your chance to explore your passion within the industry and creative arts: experiment, take risks, strengthen your skills and create a product/cohesive portfolio of work that you are proud to showcase at the end of your degree. This module will support you in consolidating the broad learning and development from the course so far, building a bridge into the industry, the workplace and future opportunities. You will be supported to self-direct your own learning through a series of lectures, seminars and 1:1 tutorials with expert supervisors.

  • Creative Industries & You 3: Professional Portfolio

    This module is the final step in your journey and will support you as you look to enter your chosen field as a creative professional. Drawing on evidence from throughout your time here. you will critically self-evaluate your personal learning journey and industry engagements to date. You will explore concepts and theories of personal and professional development to support, challenge and test your assumptions, to determine your readiness for work in the creative industries. You will have the opportunity to discuss this with your peers and learn from your collective experiences in both small degree path groups and large mixed discipline sessions. With this position in mind, you will then be challenged to create and consolidate creative assets to give you the edge over the competition in your chosen field. Specialist workshops will be offered throughout the module, informed and delivered by our wide-reaching connections and specialist tutors in the creative industries. This culminates in the creation of a portfolio which tells the story of your personal and professional journey so far, communicating your unique professional identity and future career plans in the creative industries.

  • Event Sustainability

    Sustainability is currently at the forefront of people’s minds. This module assesses the sustainability impact of an event and explores the influence that events have to mobilise positive change. The International Standard for Event Sustainability is used as a framework by which to evaluate significant event-related risks and opportunities, including the need for sustainability processes and practices to be embedded into the event management cycle. Contemporary perspectives and trends in event sustainability will be a central theme. Using appropriate tools and templates, you will learn how to apply the requirements of the International Standard and create an event sustainability policy and action plan to increase the sustainability of an event.

  • Optional Creative Commercial Events

    Commercial events and exhibitions include a wide range of event styles from conferences, networking events, seminars, trade shows, showcases, awards ceremonies, pop-up creative exhibitions, YouTube and fan-based conventions, e-gaming contests, tattoo festivals, and touring art shows. This sector is currently one of the fastest-growing areas within the event industry and plays an integral part within the music industry and wider creative industries. Examples of standout events in this area include Comic Con, Gamescom, Anime Expo, The Festival Awards, SXSW, Manchester International Festival and the Great Escape. This module will give you the opportunity to collaboratively plan and deliver a live corporate event and/or an exhibition for your peers on behalf of a real client. You will have the opportunity to develop your essential skills of project management, teamwork and professional communication plus practicing planning skills and methodologies that are wholly transferable to planning events within corporate events spaces and for clients on a larger scale.

  • Optional Technical Event Production

    In this module you will be given an exciting overview of the technical production side of live events, covering lighting, audio, pyrotechnics, staging, backline, video and rigging in both indoor and outdoor venues. You will learn transferable skills around touring, festivals and theatres/arenas, and gain in-depth knowledge of production management and stage management, as well as specific disciplines. The module will focus on practical application in a range of environments (including practice rooms with real equipment), as well as covering health and safety, working with artists and clients, and industry best practices. This technical production module will aim to give you the tools needed to work both backstage and on stage as part of a tour, in a venue, and at outdoor events and festivals.

  • Optional Film Studies

    Film is not merely entertainment but important in reflecting, contextualising, and interpreting the mood of the time at any point in history. Film can also be a high-level creative expression. At its best, it communicates ideas while entertaining in an economically significant multi-billion pound global industry. This module will equip you with the knowledge to critically reflect on its impact.

  • Optional Gender and Sexuality

    Patriarchal systems have shaped the society we live in today, dictating how we live, who we should be with and how we should act. Many movements and artists have tried to break down barriers and encourage a more open, diverse society. From the Suffragettes to Stonewall, David Bowie to Beyonce, Freddie Mercury to Christine and the Queens, standard conventions of what gender and/or sexuality means is constantly being challenged. Throughout this module, you will be exploring theoretical discourses to analyse how gendered society exists within these systems, in order to challenge your own perspectives. The lack of representation is not limited to artists and you will consider what can be done to encourage change within the creative industries. You will examine why gender and sexuality continue to be used to undermine and exploit those in industry and reflect on whether these constructs can be used to empower or whether subverted norms of gender and sexuality can break down barriers and boundaries to encourage fairer, more equal representation.

  • Optional Culture and Society

    This module offers the opportunity for detailed application of the ideas and theories introduced in “Practice, Context and Culture” then developed in “Creativity, Identity and Authenticity”. It will explore key thinkers in-depth, allowing one to become the focus of your work as you analyse an important aspect of music, film, events or the performing arts. This module is ideal for anyone who wants to pursue an in-depth understanding of the ideas that shape popular culture and will provide useful tools to enhance your own creative practice. It is for anyone who would like to develop their analytical skills by evaluating complex and interesting ideas in a supportive environment.

  • Optional Psychology of Music

    The field of Music Psychology is one of wide interest and rapid development. The questions of what music is, what it means and how we are affected by and interact with music are endlessly fascinating and relevant to a range of professions within the music industry. Studying this module will give you unique insights into a significant number of the relevant fields of music psychology, which include but are not limited to musicology and the psychology of emotion, learning and therapeutic. As well as exploring these fields in-depth, you will be supported to focus on an area of music psychology that is most relevant to you as a professional working in the music industry.

  • Optional Diversity in the Creative Industries

    How many new female artists can expect not to have their physical appearance dictated by their label and management? How many new black British artists can expect to get heard without collaborating with a mainstream white artist? Can disabled fans of performing arts gain access to work that speaks to their concerns, let alone find themselves in positions of responsibility where they could change what is performed in our venues and theatrical spaces? In an age in which minority and female artists are questioning the old habits of the white-male dominated music-business, can the music industry say there is genuine equality of opportunity for all? This module will enable you to explore the key issues, historical factors and current debates shaping our thinking about diversity in the creative industries. Negotiating key areas and methods of investigation with your tutor, you will reflect, in podcast format, on your own place within an increasingly diverse creative landscape.

  • Optional Practical Learning and Teaching in the Creative Arts 2

    Building upon your learning in Practical Learning and Teaching in the Creative Arts 1, this module combines theory and practice throughout as the focus moves to the context of learning and teaching in groups. This includes classrooms, youth and community groups and creative workshops, and the opportunities and challenges that are associated with learning and teaching in these environments. The module will further develop your teaching practice as you explore your subject specialisms and far beyond, stretching your knowledge to meet the demands of real-life teaching, either for work after your degree or as preparation for further study including PGCEs.

  • Optional Digital Arts & Branding

    As companies all over the world diversify the range of media platforms they promote themselves on, branding and visual identity have never been more important. Students with digital skills in design can elevate themselves above other applicants in a highly competitive industry. This module will arm you with key transferrable skills in digital arts software, through the creation and development of a brand. You will evaluate core branding techniques and design styles, including typography, semiotics, layout, structure and colour. Lessons will be grounded in industry-standard design software, such as Adobe Photoshop and Illustrator. You will also learn how to work to a client’s brief, with a focus on the visual representation of brand identity and values.

  • Optional Globalisation

    Popular music is the cultural ‘lingua franca’ of the world. Over the last decade, international music markets have undergone rapid growth as emerging domestic, virtual and transnational business models have challenged the traditional music industry paradigms. From K-Pop to international EDM festival ‘mega-brands’, disintermediated digital businesses, new labour models and distribution technologies and the rise of regional and shared global culture, continue to fuel innovation, entrepreneurism and opportunity for music professionals around the world. This module prepares you for a career in the dynamic global music sector by looking at emerging global markets, entrepreneurial innovation and brand extension as the industry responds to rapid social, cultural, technological and political change. Exploring some of the key debates arising from the globalisation of music culture and events, you will explore the ways in which these issues and tensions are creating opportunity and growth in regional and global music markets alike.

  • Optional Music and Event Futures

    This module looks at areas of the Music and Event Management Industries that are currently being disrupted. It examines how and why these changes are taking place, the winners and losers in such scenarios, and what these changes might lead to in the future. As a class, you will be able to negotiate with your tutor which of the subjects from the list below you wish to concentrate on across the semester so as to best align with your interests and likely career pathways.

  • Optional Consultancy and Market Research

    In this module, you will be able to explore in-depth a company of your own choosing. You will take on the role of a consultant, engaging in research to address an authentic issue faced by a real-world music company. You may investigate an issue at the company’s request, or you may conduct the research on your own initiative. This is a great opportunity to engage with a company in a field within which you want to work. Alternatively, it is an opportunity to develop your research skills in preparation for post-graduation study. By the end of the module, you will have a report which you can hand to a potential employer or postgraduate institution.

The option modules advertised as available for BIMM Institute courses are subject to variation dependant on minimum student numbers and the availability of specialist resources at each college (Please refer to our terms and conditions for further detail).
Event Management Career Routes

Our undergraduate degree courses allow you to define your own route to success via a range of optional modules. First, you’ll learn the necessary employability skills and find where you’ll fit in the industry. Then, you’ll be able to build your course according to your interests and career aspirations.

  • Optional Modules

    Creative Video Production
    Crowd Psychology & Management
    Working in the Creative Industries
    Technical Event Production
    Digital Arts & Branding
    Music & Event Futures
    Event Video Production
  • Optional Modules

    The Business & Culture of Hip Hop
    Live Sound
    The Business & Culture of Electronic Music
    Technical Event Production
    Digital Arts & Branding
    Music & Event Futures
    Diversity in the Creative Industries
  • Optional Modules

    Youth Music & Social Change
    Community Cultural & Sports Events
    Working in the Creative Industries
    Creative Commercial Events
    Technical Event Production
    Consultancy & Market Research​
    Event Video Production
  • Optional Modules

    Touring & Live Events
    Community Cultural & Sports Events
    Socio-Economics: Event Impact & Legacy
    Creative Commercial Events
    Technical Event Production
    Event Video Production
    Music & Event Futures
  • Optional Modules

    Touring & Live Events​
    Live Sound
    Working in the Creative Industries
    Technical Event Production
    Creative Video Production
    Music & Event Futures
    Culture & Society
  • Optional Modules

    Youth Music & Social Change
    Community Cultural & Sports Events
    Working in the Creative Industries​
    Digital Arts & Branding
    Globalisation
    Consultancy ​& Market ​Research
    Music & ​Diversity
  • Want to apply?

    Minimum requirements

    Successful completion of a BIMM admissions assessment.

    Minimum of 2 A-levels at Grade C or above (64 UCAS points), OR BTEC Level 3 equivalent, and normally three GCSEs at a minimum grade C/4, including English Language.

    IELTS 6.0 with a minimum of 5.5 to be achieved in each band.

    After this course:

    Progression

    Graduates can progress directly to employment in the music industry in roles such as Event Promoter, Tour Manager, Booking Agent, Festival Site Manager, Venue Manager, Artist liaison, Fundraiser, or Digital Marketing and Social Media Manager.

    Course Specification

    Mode of attendance:
    Full-time
    Length of course:
    This course is taught as a three-year course at levels four, five and six.
    Awarding institution:
    BIMM Institute
    Teaching institution:
    BIMM London
    UCAS code:
    N200
    Language of study:
    English
    Final award and exit awards:
    Year Three FHEQ Level 6: 360 credits: BA (Hons) Event Management
    Admissions criteria:
    Minimum of 2 A-levels at Grade C or above (64 UCAS points), OR BTEC Level 3 equivalent, and normally three GCSEs at a minimum grade C/4, including English Language.

    Teaching this course

    BIMM Lecturers

    To be the best, you need to learn from the best.

    Our lecturers are true experts within their field and often have long lists of impressive musical achievements. They live and breathe the world of music and have the first-hand experience, advice and mentoring capabilities to ensure you join the industry too.

    See all lecturers